Phew! The exciting life of a freelance copywriter! This week is crazy. I just left CONVERTED, the Leadpages conference in Minneapolis, MN. As I write this, I’m on a plane bound for Florida, where I will attend AWAI’s Bootcamp and Job Fair. Two conferences in the same week. Insane. (That’s me, surrounded by two of the Jeffs who work for Leadpages, BTW.)
I wouldn’t do this if I didn’t enjoy attending these conferences. I get to visit with friends, and meet new potential clients. My sincere hope is to have at least 4 new clients by the end of October, thanks to this whirlwind tour.
I’ve spent a lot of time prepping for both of these conferences over the last couple of weeks. I figured the smart thing to do was to put together a “virtual portfolio.” I put that in quotes because I didn’t put up a website or subscribe to a site that lets me put up my samples.
Instead, I used the tools that I use regularly as a freelance copywriter. That way I can show prospective clients what I can do to grow their businesses and get new customers.
If you want to see what I put together, text the word BOOTCAMP16 to 44222. (44222 is a text short code. Type that number into the area of your text message app where you’d normally put someone’s phone number.)
For those of you who are wondering about this cool texting system, it’s called a Leaddigit. It’s part of the Leadpages software system and it’s awesome!
Once you text the “unique identifier” (BOOTCAMP16) to the short code (44222) you’ll get a text asking you for your email address. As soon as you enter your email address and hit “send,” you’re automatically added to my email list. It’s a great way to collect leads anywhere people have their cell phones.
I’m using it at both conferences to get new clients. It’s a very effective tool. It helps me stand out in a sea of other freelance copywriters and business people.
Speaking of new clients, I’m very pleased and excited to tell you that two new clients have joined my roster.
The first one is a start-up tech company called Inkit. They’re changing the way companies send direct mail. (For those of you who don’t know, direct mail is the term for all of those postcards, letters, catalogs and other advertisements that show up in your mailbox.)
The simple description is: they’re making it cheaper, faster and easier for businesses of all sizes, from mom-and-pop shops to major corporations to send direct mail. Click here to find out more about Inkit.
Or, if you’d like to see the email promotion sequence I put together for them to promote them at AWAI’s Bootcamp, text BOOTCAMPMAIL to 44222. (I’m going to a direct mail copywriting conference. I figured they were a perfect fit to promote.)
My second new client is Medical Moguls. Dr. Draion Burch, AKA Dr. Drai, is a celebrity doctor. He’s now teaching other medical professionals how to monetize their knowledge and skills, while giving their current patients better care. Click here to find out more about Medical Moguls.
I would like to make it clear that I haven’t written anything on either of these sites yet. I just started with both of these clients in the last couple of weeks. But I’m sure you’ll see my virtual fingerprints on the digital assets of both of these companies soon.
In the meantime, I’m keeping up with current projects, promoting myself to new clients and living the dream. I’m getting closer to my goal of $6000 net a month every day. I’ll be over the moon when I can tell you I’ve made it happen.
As always, thanks for following along on this crazy, wonderful journey to become a successful freelance copywriter.