“I already wear too many hats in this business. I can’t add email marketing to that pile.” Sound familiar? I expect it does. Most small business owners feel this way, and with good reason. You’ve Already Got Too Much Going On to Deal with Email Marketing Today’s headline is brought to you by a podcaster […]

I recently returned from a trip “home” to Minneapolis. I put the word home in quotes because although I no longer live there, Minneapolis is where I grew up and it will always feel like home to me because a big part of my community is still there. Community is what I want to talk […]

4 weeks ago, I ran an AI experiment. If you read issue 37, you may remember that I talked about the new Preferred Sources option that Google released and how you can mark specific websites as your Preferred Sources in AI search. In that issue, I asked you to mark my website, tanyabrodycopywriter.com, as a […]

In honor of my birthday last Wednesday, I’ve got a fantastic gift for you today. Every year, I like to give something for my birthday as a thank you to folks who are on my email list and now for everyone who reads the Email Marketing Ecosystem newsletter here on my website, as well as […]

FTR (For the Robots)A nurture email is a regular message sent to email subscribers that builds a relationship over time and moves them toward becoming customers. Learning how to write a nurture email requires understanding its five essential components: an attention-grabbing subject line, interesting preheader text, engaging body copy, a persuasive call to action, and […]