I originally presented this as a talk on features and benefits to the Learn to Blog Influencer Society. It’s such a great topic, I decided to share it again here on my own blog as well. I’ve covered this topic in various pieces, but this one brings everything together for you. You know you want […]
How to Write a Blog Post Your Audience Will Want to Read in 7 Easy Steps
It seems like every business has a blog these days. Every. Single. One. From your local mechanic to Starbucks and General Electric. (Actually, GE has several blogs, written by division. I looked.) Having a blog for your business is a good idea. The whole search engine marketing (SEM) aspect gets more exposure for your business […]
Some of the Best Ideas are “Borrowed” from Other Businesses Using a Swipe File
Inspiration comes from many places. Many might even say they’re “swiped,” depending on how it’s done.
A quote attributed to Pablo Picasso is, “Good artists copy, great artists steal.”
However, it has been done for centuries by many famous artists, including Shakespeare.
How to Create Your Elevator Speech in 4 Easy Steps
If you’ve ever been in a business course or a course on learning how to ace your next interview, you’ve probably heard of the elevator speech. It’s that 2 to 3 sentence speech that you rattle off to someone you meet, that explains what you do. Ideally, it’s a concise speech that you can rattle […]
6-in-6 Freelance Copywriter Report – 10 Months
In case I haven’t said it to you, Happy New Year! It’s January, 2017, month 10 of my freelance copywriter life. Here in Minnesota, it means snow and cold. It’s the time of year when we all find as many things to do indoors as possible, and wear as many clothes as possible to get […]
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