Tanya Brody

Copywriter | Marketing & Optimization Consultant | Customer Advocate

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Why Your Company Needs a Style Guide

June 2, 2016 by Tanya Brody Leave a Comment

I firmly believe that every company, regardless of size, should have a style guide. This may sound like an extra layer of work that small businesses really don’t need to deal with at “this stage,” but I disagree. It’s better to establish a style guide now, while you’re creating your voice and brand. If you […]

Filed Under: Good Business Practices Tagged With: Copywriting, customer persona, entrepreneur, help, small business owner, Style guide, target audience, your business

Yes, You Can Collect Unemployment Benefits While Starting Your Own Business

May 20, 2016 by Tanya Brody Leave a Comment

I know, crazy, right? Up until last week, I thought so too. But as of last Tuesday, (as I mentioned in my last post) I am officially enrolled in the CLIMB program here in Minnesota. CLIMB stands for “Converting Layoffs Into Minnesota Businesses.” The program pays enrollees to work on their own businesses for at […]

Filed Under: 6 in 6 Tagged With: entrepreneur, Follow your dreams, help, small business owner, your business

Ask for Help – Let Your Community Support You as You Start Your Business

March 21, 2016 by Tanya Brody Leave a Comment

Community

Your own business. It’s been your dream for years. You’re going to go it on your own! You’re going to show “the Man” that you can cast him aside and do much better by yourself. You want to be “the Man,” but you’re going to treat your employees far better than you were ever treated, once […]

Filed Under: 6 in 6 Tagged With: ask for help, community, freelance copywriter, help, your business

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What People are Saying

I am very impressed by your writing. You have a lovely, flowing style that reads very naturally and hits just the right tone for our audience. As they say, it takes great effort to write pieces that read easily.
- Joan Nyberg, FindLaw Team Lead

Tanya has taken on some projects for CAFÉ, my copywriting agency. Her writing is focused, clear and compelling. She takes the time to understand her subject and her audience – and does an excellent job of finding the prospective customers’ need and appealing to it. I would highly recommend Tanya and her results-driven copywriting.
-- Kelvin Parker, The Entrepreneurs’ Copywriter

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