The point of a lead magnet is to get people to opt into your email list, so you can sell your products and services. But it’s not enough to throw any old lead magnet out there. You need to prove to your potential customers that your products and services will work for them, specifically. The […]
Use Your Thank You Page to Get That New Subscriber to Say Yes Again
The ever neglected Thank You page. You’ve probably seen these after you’ve filled out and submitted a form. They thank you for making a purchase or downloading a lead magnet. Then they give you information on how you’ll receive what you’ve requested. Most of them stop there. Some of them don’t even do that much. […]
The 8 Essential Pieces You Need to Build a Lead Generation Funnel
If you want to grow your email list, you need a way for people to join said email list. A lead generation funnel is the best and fastest way to make that happen. To create a lead generation funnel that actually converts, there are 8 pieces you need to have in place. I have written […]