I hate social media. I’ll happily admit I’m just as addicted to it as everyone else. I spend way too much time scrolling through various feeds and feeling empty inside, watching the world carry on as a series of posts with tiny glimpses inside other people’s lives. But as a business owner, I really don’t […]
On Love, Loss, Pets, and Being Human
It’s been a rough week. So I’m going to do something most business owners would never consider doing. I’m going to be entirely human with you today. No business advice, no recommendations, no case studies, just open, honest, and totally, utterly, emotionally human. I lost one of my cats on Tuesday. If you read this […]
Service-First Nurture Emails: Attract Better Buyers, Make More Sales, and Cut Refunds
How do you treat your email subscribers? Do you see your subscribers as individuals you can help solve a specific problem, so they can reach their goal? Or do only you see them as a source of revenue you can keep extracting from? I firmly believe that my primary job, as an email marketer is […]
What Happens When You Let AI Run Your Business?
Have you heard about the AI-run vending machine that went bankrupt in days? This is a real-world experiment, conducted twice last year. First by Anthropic, and again in collaboration with the Wall Street Journal. The results involve a lot of lost revenue, some tungsten cubes, a Playstation 5, and a Betta fish. Yes, you read […]
3 Crucial Questions Every Business Owner Should Answer
I have been going through my email archives for inspiration. While doing so, I came across 3 questions I feel every business owner should be able to answer for themselves and their businesses. These are foundational questions that define what your business does and how it serves customers. When you have clear answers to each […]
- 1
- 2
- 3
- …
- 34
- Next Page »