It’s been a rough week. So I’m going to do something most business owners would never consider doing. I’m going to be entirely human with you today. No business advice, no recommendations, no case studies, just open, honest, and totally, utterly, emotionally human. I lost one of my cats on Tuesday. If you read this […]

How do you treat your email subscribers? Do you see your subscribers as individuals you can help solve a specific problem, so they can reach their goal? Or do only you see them as a source of revenue you can keep extracting from? I firmly believe that my primary job, as an email marketer is […]

Have you heard about the AI-run vending machine that went bankrupt in days? This is a real-world experiment, conducted twice last year. First by Anthropic, and again in collaboration with the Wall Street Journal. The results involve a lot of lost revenue, some tungsten cubes, a Playstation 5, and a Betta fish. Yes, you read […]

I have been going through my email archives for inspiration. While doing so, I came across 3 questions I feel every business owner should be able to answer for themselves and their businesses. These are foundational questions that define what your business does and how it serves customers. When you have clear answers to each […]

I need to preface this email by saying I don’t normally get political in my business newsletters. Then I need to tell you that I grew up in Minneapolis, MN. We moved there when I was 5 years old. It’s where I went to grade school and high school, owned my first house, and I […]