Merry Christmas. Or Happy Holidays, if you don’t celebrate today. I just want to wish you season’s greetings and I hope you enjoy the rest of your year. To celebrate the season and the return of the sun (because the winter solstice is now behind us) here is something from my “other life.” As you […]
Why ChatGPT should never get the final word in your emails
You’ve heard me rail against letting AI write your weekly nurture emails without editing them before sending them to your list. And I’m sure you know my opinion about AI in general. That it’s a great tool, but it should never be the end-all and be-all when it comes to any sort of writing. Yes, […]
Monthly-ish Update: How it’s going – Month 2
I’ve been at this Email Marketing Ecosystem newsletter thing for about 2 months now. It’s been an interesting process. I’m learning a lot and while I can’t claim to suddenly be “wildly successful” or to have “gone viral”, I can say I’m making slow and steady progress. What I’ve Been Doing Every week, I have […]
My Email Marketing Origin Story
Every good superhero has an amazing origin story. The same is true for most people who start their own businesses. The path we all took to get where we are can be quite the strange tale. While I may be an unlikely superhero, I do always use my copywriting and email marketing powers for good, […]
What I Learned About Community When I Was a Road Rennie
I hope you had a wonderful Thanksgiving last Thursday. And if you’re not in the U.S., I hope you had a wonderful Thursday. FYI, I normally send the Email Marketing Ecosystem newsletter to my regular subscribers on Thursdays, so this newsletter is Thanksgiving focused. If you want to be one of the lucky people who […]