I’m sure you’ve heard this a thousand times before but you should use email as part of your overall marketing strategy. Everyone will tell you this, especially me. But that’s not enough. What you really need is an email marketing strategy you can implement quickly and easily, so you can grow your email list, get […]
The Difference Between an Email Nurture Sequence and a Welcome Sequence
Email nurture sequence, welcome sequence, indoctrination sequence, I hear these terms thrown around all the time in the email marketing world. Are they the same thing? Are they different? Who comes up with these terms anyway? I’ll answer these questions and more. Keep reading.
The Secret Ingredient You Need to Make Email Marketing Work for Your Business
Why do some businesses send really interesting, engaging emails that you always want to open and read, but others send emails you’ll happily ignore? For that matter, why do some businesses make a ton of money from their email lists, but others barely use this incredibly valuable asset? The answer is, the first businesses in […]
The 8 Essential Pieces You Need to Build a Lead Generation Funnel
If you want to grow your email list, you need a way for people to join said email list. A lead generation funnel is the best and fastest way to make that happen. To create a lead generation funnel that actually converts, there are 8 pieces you need to have in place. I have written […]
How to Re-Engage Email Subscribers with a Simple Warm-Up Sequence
My last several blog posts have been about why you need to re-engage email subscribers who have stopped reading your emails. However, you can’t just throw people right back into your standard email sequence. Well… you can, but you might piss them off and cause them to unsubscribe, which means all your re-engagement efforts would […]
- « Previous Page
- 1
- 2
- 3
- 4
- 5
- …
- 7
- Next Page »