This blog post was originally published on March 29th, 2020. It has recently been updated to provide more information. It is also the second in a 3-part series on how to get your emails through the spam filter, so they land in your subscribers’ inboxes. The first blog post is all about the technical aspects […]
The 8 Essential Pieces You Need to Build a Lead Generation Funnel
This blog post was originally published July 6th, 2020. It has recently been updated to include new information on creating your own lead generation funnel. If you want to grow your email list, you need a way for people to join said email list. A lead generation funnel is the best and fastest way to […]
How to Make Your Emails Spam Filter Friendly – The Technical Stuff
This is the first in a 3-part series on how to get your emails through the spam filter, so they land in your subscribers’ inboxes. Today’s post is all about how to make your email look spam filter-friendly, so it makes it through and lands where it belongs. This post has been updated to include […]
How to Use the First Two Stages of the Buyer’s Journey to Grow Your Email List
This blog post was originally published on November 11th, 2019. It is the first in a series about the 5 stages of the Buyer’s Journey. It has recently been updated to reflect changes in marketing practices. However the Buyer’s Journey stages will always remain consistent, regardless of how technology changes. A while back, I wrote […]
How to Find the Perfect Target Audience for Your Business
This blog post was originally published on September 16th, 2019. While all of the information here is still relevant, I have recently updated this post with additional information on using AI to find your target audience. One of the most common problems for any business owner is narrowing down your target audience. Our instinct is […]
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