This blog post was originally published on October, 12th, 2016. It has been updated with new information about content upgrades. However the original information is still acurate and much of it was left intact or slightly changed to reflect the length of time since it was originally published. One of the best ways to grow […]
5 Content Best Practices to Get Your Emails Through the Spam Filters
This blog post was originally published on March 29th, 2020. It has recently been updated to provide more information. It is also the second in a 3-part series on how to get your emails through the spam filter, so they land in your subscribers’ inboxes. The first blog post is all about the technical aspects […]
Why Authenticity in Marketing Matters in Today’s Crazy Digital and IRL World
Do you even know what’s real anymore? I’m serious here. In a world overloaded with advertisements, sales pitches, and brands all clamoring for attention, it’s getting harder and harder to be heard above all the noise. However, one thing stands out in a world where everyone is trying to be the same—authenticity. We’re living in […]
10 Email Marketing Ideas to Keep You Writing to Your List Regularly
This post was originally published on April 26th, 2020. It has been updated with new information and email marketing tips to help you grow your base of happy, loyal, paying customers. “I never know what to write!” This is the complaint I hear most often from people who have an email list but have stopped […]
Why Storytelling is a Necessary Part of Your Email Marketing Strategy
This blog post was originally published on July 20th, 2020. It has recently been updated to include new information. Please enjoy, then go forth and use storytelling as part of your email marketing. Humans love stories. Storytelling has been a part of our culture for eons. We tell stories to ourselves and each other every […]
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